Clearly the difficulties are to the SNCFThe securing of career paths is the priceToday a multifaceted moral crisis is installedDarrois report took observers in opposite The Board is savonnée believe the unionsIdomeneo must therefore be played and published RushdieDifficult to find in the air sector crisisBut evolution does not take place as this5 x number of hours paid gross monthly pay 15and then hand make its weapons on the groundEven though the hypothesis took body last year, a possible assignment of FRAM, which celebrates this year its sixty years, is not yet the order of the day. At a press conference, which took place yesterday in Marrakech where the tour operator has launched its first club 5 star hotel Framissima Premium, gardens of Agdal (258 rooms, including 17 suites) , the Chairman of the Supervisory Board, Georges Colson, intended to cut short the guesswork, while leaving the door open to a possible change of the round table. "If one day, that has not happened, Marie-Christine Chaubet and I had the intention to hand, you think that for one thing, the sustainability of the company", pointed out that which is with his half-sister, one of the two main shareholders of the group, each with approximately 40 of the capital. "I am not hurry." "I am in good health," added the former operational pattern of the tour operator that he sees as an alternative, on the French market, two germano-britanniques mastodons, TUI Travel (new frontiers and Marmara in France) and Thomas Cook.
Currently, the President of the Executive Board, Antoine Cachin, place the strategy in an unfavourable context. The business year 2007-2008 is indeed just correct ( 1 in the number of clients, or 525,000, and 4 in turnover for tour operating, to EUR 448 million), below the goals of the stimulus package three years announced in July 2007, which is 650,000 customers in 2010, is a progression from 5 to 6 per year. Sales for the 2008-2009 winter season, they are in withdrawal of 15, in cumulative to January 5.
Better differentiate products
"The real issue, summer sales are", nevertheless tempered the leader, these provide three-quarters of the activity. Signs of time, air capacities have been reduced by 8 from the previous summer.
FRAM is sues not least its redevelopment, with the opening of a second club Framissima hotel in Argelès, after Morzine this winter. The establishment of Marrakech, the first abroad, also demonstrates this commitment to better differentiate the hotel products and "attack other customer segments. Two to three hotels are likely to include the new label in the short term, knowing that, said Antoine Cachin, the rise in range of a portion of the hotel offer involves "an adaptation of the animation: the piano-bar instead of the happy games", summarizes.
In addition, the FRAM entry on the market of open air hotel said. The first complex with mobile homes, Framissima Nature, should see the day in the summer 2010, discussions are underway with its common furure of home located in the Landes. In parallel, the most economical offer FRAMéco widens, from 25 to 32 institutions next summer. Offer to entry-level, Antoine Cachin also great expectations of the resumption of the small tour full wind. The President of the Executive Board of FRAM does not exclude other operations of internal growth, even if "nothing is in sight." He pointed out that the crisis will be "maybe" carrier of other opportunities. Meanwhile, Georges Colson "hope" that the President of the Executive Board will be in "its portfolio a few records." He likes to recall that the tour operator has strong kidney with a low debt and significant capital.
Finally, this year will be marked by more commercial aggressiveness and the launch of a new version of its merchant site, FRAM starting to catch on the Internet.
